VICE-PRESIDENT WAYNE’S EXECUTIVE BRIEFING · FOR THE
MAINLINERS
Count those beansKeep employees in a state of terror
Chapter 25
Look out for your qcorporate culture,
2Especially when the press is around.
3rLooking out for corporate culture is accomplished by talking,
4And nothing else.
5aTalk about how you value your employees.
6bTalk about how you value quality.
7cTalk about how you value your customers.
8dTalk about how you encourage decision-making at the lowest practical level of the company,
9eTalk about the long-term contribution your company makes to the community and whatever else you can think of along those lines.
10fTalk about how much your company cares about the environment.
11gTalk about how much your company cares about minorities and women and other Others.
12hTalk about innovation.
13iTalk about competitiveness.
14jTalk about how your company is changing to meet the needs of a changing world.
15kTalk about how it is everyone’s patriotic duty to buy things that were made in the Most Chosen Nation.
16Talk about all these things a lot.
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